AI for Marketing: Practical Tools, Smarter Workflows, Better Results

This workshop provides a clear and confident path into using AI.
Our guest speaker, Kate vanderVoort,  will cut through the confusion and show you what matters right now, what to ignore, and how to build an AI-powered business and workflows that saves hours every week.

You’ll learn how to train AI to sound like your brand, automate the tasks that drain your time, and prepare for what’s coming next across AI agents, AI browsers and more.

This is a practical, hands on session designed to help you use AI safely, ethically and with real impact.

 Key Takeaways

• A clear view of the current AI landscape and how it affects business and marketing today.
• An AI-powered workflow with clear tips, tools, and tasks to strengthen your marketing
• How to train AI to speak in your voice so your brand stays consistent, credible and aligned with your values.
• A look at the next wave of AI innovation, including AEO (Answer Engine Optimisation), AI agents, AI browsers and the shifts they will bring.
• Practical actions you can apply straight away to improve productivity, content quality and decision-making

7am start to 9am finish   (doors open at 6.30am)

 PLEASE NOTE THIS IS A 90 MINUTE WORKSHOP FINISHING AT 9AM

This workshop is funded by Brisbane City Council as part of its support for 

Brisbane’s Business Networks.

About our Guest Speaker

Kate vanderVoort, Founder and CEO, AI Success Lab, has extensive experience in online and offline marketing and business development, with the last 17 years focused solely on online digital strategy.

In the past 3 years Kate has specialised further into the implementation and integration of AI across allaspects of business productivity and marketing. More than 10,000 people have completed AI workshops and training with the AI Success Lab. She is also host of the AI Grapple Podcast.

Kate is a sought-after speaker, trainer, and coach who has worked with more than 3,000 companies across various industries. Kate was named a ‘Community Digital Champion’ by the Queensland Government and was one of just 5 Global Trainers with Meta on their Community Manager Certification Program.